What should you write in this type of follow-up email? Whatever the trigger event, it’s smart to reach out with a follow-up email to introduce yourself and offer something of value to the prospect as soon as possible.
Or, perhaps you see that a potential customer opened the last email you sent.
Just checking in quotes trial#
Maybe you notice a lead signed up for a free trial or your company’s newsletter. Use case 1: A trigger event occurredĪ trigger event is any action that suggests a lead is considering purchasing your product or service. Here are 10 follow-up email templates to help boost your sales. After recently speaking with a prospect.Here are the top use cases for sending a sales follow-up email: Your leads likely receive hundreds of emails a day, and it’s crucial to your success that your emails don’t come across as spam. The email templates below-organized by five use cases-will help you do just that.īefore we dive into templates, it’s important to understand when to do a sales follow-up. So, how do you write a good sales follow-up email? But sending the right follow-up can significantly boost your chances of receiving responses-and closing deals. Getting no response to a sales email isn’t uncommon. That’s why writing compelling sales follow-up emails and sending them at the right time is a critical skill. For the majority of sales professionals out there, the initial email to a prospect is only the beginning of their outreach efforts. Merely 8.5 percent of outreach emails even get a reply. Unfortunately, one cold email seldom keeps a rep’s pipeline full. Reps daydream about crafting an email so strong that open rates and response rates reach 100 percent. The hope is that the first email sent to a potential client immediately leads to a sale-no follow-up sequence necessary. Every salesperson who engages in email outreach wants to bat a thousand.
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